By Dale Farris, Vice President
Golden Triangle PC Club
April 2004

Program Overview

Visualize Your Own Information on Detailed U.S. Maps

Appraisers are making their jobs easier. Realtors are showing more properties and closing more deals. Insurance Agents are monitoring their investments. Mortgage Lenders are managing their risks. You can benefit too!

The DeLorme cartographic staff continues to update the DeLorme mapping database, using the latest methods for assuring outstanding accuracy. The result is Street Atlas USA 2004 Plus.

Newly added features include new functionality to help make your work easier and more efficient. The program has new colors and more readable fonts to further improve the readability of the maps.

Street Atlas USA 2004 Plus NEW Features:

NEW - Import data for automatic symbolization of imported records and text files on your maps

NEW - Create maps for presentations with new printing layout capabilities – add text boxes, company logos, and titles to your maps

NEW - Verify the accuracy level of imported and geo-located addresses with new Import Tools

Additional Street Atlas USA 2004 Plus Features:

Document Linking – attach digital pictures, spreadsheets, documents, and more to locations on the map

Document Sharing – use the Transfer tool to quickly and easily e-mail map information to friends or colleagues. Any linked URLs or documents can be transferred as part of the same e-mail package

Demographic Data - 2000 Census data including race, age, housing, business economics, and more

Optional Phone Data – nationwide white pages and yellow pages on CDs or a single DVD:  over 116 million listings!

These extra functions of Street Atlas USA 2004 Plus make it a great tool for property location and management, business research, market analysis and planning, fleet management, and a variety of other professional needs.

Note: Street Atlas USA 2004 Plus is the latest version of XMap Business

What's New?

Latest updated 2004 DeLorme maps

New map and road colors for improved readability including land-cover features, streams, and highway connectors

Routing on Canadian primary, secondary, and major connector roads

New Import features - automatic symbolization of imported records and text files

Add titles, text boxes, and company logos to the map - edit them independent of the map

New Import Tools for viewing accuracy of geocoded addresses

Faster, more accurate routing with stricter observance of user-defined road avoid and preference settings

Aerial imagery-updated exit ramps and entrances

Road positional GPS accuracy updated 4 million updated places of interest (U.S. and Canada)

New easy-to-read Info Tab for mouse-click information

New driving-direction-only option for radar searches

Easily email maps as jpg attachments

Add text directly to the map from within the Print Tab

Create, manage, and save several routes, not just one at a time

Add your own local routable roads to the maps GPS navigate with split-screen map views (close-in and wide-area)

Issue spoken GPS commands and receive responses

Work with an extensive set of draw objects and layers

Print wall-size mural maps from an everyday printer

Print Travel Plans including Turn Detail maps

XData Import Wizard

The XData Import Wizard is the key to viewing your own data right on the map, automatically placed. Easily import your own data from ACT!, Goldmine, Excel, text files, or databases. Select different symbols to represent the locations of your information. Or, create your own custom symbols to use on the map; any 24x24-pixel bitmap image can be easily added as a draw symbol using the intuitive XSym module.

Street Atlas USA 2004 Plus best matches your records with a specific address, zip code, or latitude/longitude coordinate on the map. NEW tools allow you to symbolize the level of accuracy of your geocoded data.

Quickly and easily view the location of each record with a mouse click Add lines, shapes, and text to mark a sales territory or a property boundary Highlight a region to show the untapped market and sales potential Use symbols to mark different accounts or your competition See the city streets and surrounding population centers near your customer locations View concentrations of customers or accounts in specific geographic regions Find new accounts or customers by seeing your business in a new geographic light

Once you have opened your data in Street Atlas USA 2004 Plus, you can perform preliminary geographic analyses on your business data. You’ll be amazed at the powerful tools that Street Atlas USA 2003 Plus puts on your desktop or laptop computer.

Document Linking and Sharing

Add information to your draw objects! Any symbol you place on the map (including custom symbols you create) can be linked to other documents, including Web pages, text documents, pictures or graphics, or even detailed spreadsheets. Files you work with on your computer can now be tied directly to the symbol. You can then share these linked symbols with other users of Street Atlas USA 2004 Plus!

Share your XData information and any linked documents using the new and improved Transfer Files. Use Transfer Files to send any linked documents, draw layers, datasets, or route information to other users.

Fleet Managers – identify customer locations on the map; link documents such as work orders, technical documents, or billing information using the Document Linking Tools. Then e-mail all this data directly to your field reps Realtors – identify potential properties on a map; link to digital pictures and descriptions of the properties. Email it directly to clients Appraisers – identify and route to subject and comparable properties, attach necessary documentation to their locations Lenders and Insurance Agents – identify and manage risks associated with property investments, attach applicable documentation to property locations on the map

Large-Format Printing

Street Atlas USA 2004 Plus allows you to communicate your business strategies within a geographic context.

Create striking full-size presentation pieces from any plotter for large-format printing Import your data to see customer distribution, use the draw tools to create sales zones, and then plot large maps to display your data! Use the mural mapping tools to assemble multiple regular prints into one large mural using an everyday printer. Or, use the mural-mapping tools with your plotter to create giant multi-sheet wall maps – ideal for large audience presentations.

Demographic Data

Street Atlas USA 2004 Plus includes 2000 Census data including race, age, housing, business economics, and more. As new Census data becomes available, users will be able to download updates directly to their systems through the Netlink tab.

Optional Phone Data

Over 116 million updated business and residential listings in Street Atlas USA 2004 Plus provide an excellent resource for prospecting. Use the Phone Tab to search nationwide white pages and yellow pages. Search the data by name, street, city, zip code, or Yellow Page headings. The data is available on CDs or a single DVD, and contains over 116 million listings; that’s over 94 million residential numbers, and 22 million businesses!

Find new retail accounts for your product by searching for types of retail stores in a given city. Compare your current accounts against the market potential of a given region If your business targets consumers, Street Atlas USA 2004 Plus with Phone Data includes millions of residential listings you can easily access. Identify residences within a given city or let the software quickly produce a list of people who live on a specific street, simply using right-click options Create mailing lists or call lists to reach new prospects.

The demographic information in Street Atlas USA 2004 Plus can help you make strategic decisions about new markets you are considering entering.

What’s New With Earthmate?

The Earthmate GPS receiver is a high-performance GPS antenna that can be used for in-vehicle tracking and asset location. Add the Bluetooth-enabled Earthmate Powerpak for a completely wireless solution. The Earthmate GPS receiver also can be set up to seamlessly work with the data in Street Atlas USA 2004 Plus.

Now get the improved accuracy of WAAS-enabled GPS positioning using the versatile new Earthmate GPS receiver. The new Earthmate can be used for in-vehicle tracking purposes and also as a stationary sub-meter positioning device with DeLorme GPS PostPro 2.0 post-processing software. Now there is an affordable way to attain sub-meter accuracy for a variety of land-based applications.

At the heart of the new Earthmate is the SiRFstar IIe low-power chipset, with cold-start times of only 45 seconds, with many customers reporting start-up times of less than 5 seconds! This chip set requires 75% less power to operate than comparable technologies.

The Earthmate GPS receiver includes a built-in LED that transitions through the various satellite acquisition modes: red for searching, yellow for two satellites in view, and green for at least three satellites in view. Earthmate is a 12-channel NMEA-compliant GPS.

The new NMEA-compliant Earthmate can be powered directly from a USB laptop so no batteries are needed. (A separate serial cable and other accessories are available.)

Earthmate lets you take advantage of the Global Positioning System (GPS) to locate your position reliably on the globe, provide constant visual feedback regarding your position while using a supported desktop application, trace your travel, monitor your speed/direction/travel, and much more.

Earthmate GPS is compliant with Windows 98 (does not support USB-to-serial drivers), 98 SE, ME, 2000, and XP operating systems. Optional serial 12-volt power adapter cable available separately from DeLorme for Windows CE and Palm OS users.

IMPORTANT:  DeLorme does NOT support the Earthmate GPS receiver when it is used with third-party mapping applications.

More Accurate - 2-5 meter accuracy; sub-meter accuracy possible for stationary land-use with DeLorme post-processing software

Smaller Size - 1 7/8” wide by 2 3/32” long

Faster Signal Acquisition - Acquires satellite signals in under 45 seconds (3x faster than last model)

WAAS-enabled - greater GPS accuracy

NMEA-compliant - 12-channel NMEA-compliant GPS

Low-power SiRF Chipset - works faster and requires less power

USB connection - No batteries needed for use with laptops and tablet PCs

Secure dashboard mounting – included suction-cup provides secure in-vehicle mounting

Installing and Setting Up Earthmate GPS

First you need to verify that the DeLorme mapping applications you will use with your Earthmate GPS receiver have been installed, e.g., Street Atlas USA 2004 Plus. Then, you plug the Earthmate GPS receiver into an available USB port. Or, if you are using the Earthmate GPS receiver with a serial cable, plug the Earthmate into an available serial port.

Windows 98 users may need to insert their OS disc into their CD ROM drive to install system Human Interface Devices.

Next, you insert the Earthmate GPS Setup CD ROM disc into your CD ROM drive. The program's setup should begin automatically and the InstallShield Wizard welcome screen displays.

Then, you click Next to see the Driver Option screen. If you are using the GPS receiver with a serial cable and/or will only be using the Earthmate with DeLorme mapping applications, you select the option, "I will be using Earthmate with Delorme mapping programs" and click Next. If you will be using the GPS receiver with both DeLorme and third-party applications that are NMEA 0183-compatible, then you select the option, "I will be using Earthmate with DeLorme and/or non-DeLorme mapping programs and need to install USB-to-serial drivers." You continue with the Install Drivers option to complete the setup process.

Reminder: DeLorme does not support the Earthmate GPS receiver when it is used with third-party mapping applications.

Then, you register the device online, and this finishes the Earthmate GPS receiver setup process.

Targeted Customers

Realtors:
Be the Local Expert
Give clients custom maps of your tour- showing properties visited, school locations, and property pictures all conveniently in one easy-to-carry document.
Show homebuyers local points of interest, schools, shopping centers, and parks.
Maps and directions can be printed and faxed for easy communication with clients.
Use Street Atlas USA 2004 Plus with GPS and really wow your clients!

Fleet and Delivery Managers
Street Atlas USA 2004 Plus makes it easy to create directions, maps, and driving times for multiple-stop routes. Street Atlas USA 2004 Plus creates directions and maps between your various stops. Use the information included with the program or add your own unique stops imported easily from your contact manager or spreadsheets.
Get street-level directions to any town, address, or intersection in the U.S.
Add new stops or special roads with a simple click on the map.
Optimize routes for all of your drivers by managing multiple routes on one map.
Complete knowledge means on-time deliveries.
Save customized route maps that you can give to new drivers when they join your company.
Printed directions list the stop order, roads, compass direction, exit numbers, and distance and travel time for each route segment. Or, using a caller’s phone number or address, you can immediately see his/her location.
Give directions to your drivers to get there quickly—it’s that easy.

Customer Data Analysis
You have a local pizza delivery service. You display your frequent customer sales database through the XData feature of Street Atlas USA 2004 Plus and notice that many customers are along a couple of specific neighborhood streets. You click on the region and display demographic data about that area, confirming that other customers are likely to come from this area. You click on a street on the map, choose “Phone Listings” from the menu, and generate a list of the names, addresses and phone numbers of prospects for your door-to-door delivery staff. They add handwritten notes on flyers and coupons to distribute to the residents and this personal touch increases your orders.

You look at your data a little further and realize that you’d like to send a letter to everyone in a certain telephone area code and exchange. You enter the area code and exchange and get the complete listing. You map these listings visually and that helps you to establish the geographic limits of your delivery service.

Verifying Phone Calls
You have received telephone calls after hours from individuals and businesses. The incoming phone numbers are recorded on your Caller ID unit, but the callers do not leave enough information on your answering machine for you to recognize who they are. Enter this phone number into DeLorme phone search to find the name of the person or business calling you so that you can check your customer list and follow up with them. If there are multiple listings at this phone number, all will be shown. Click a button and see their location on the map.

Finding a Business Service
You are a traveling sales rep and starting to work a new sales region. You need more sales brochures in a hurry. You have Street Atlas USA 2004 Plus on your laptop. You enter the town name and the keyword “copying” into Phone Search. It lists twenty businesses to choose from. You push the Map button to see them all displayed geographically. Your GPS location is on the map, too, and it is easy to find the nearest one. You call the phone number listed for the copy shop to make sure that they are open before you drive there. If you have trouble finding them, the Route tab with VoiceNav tells you the driving directions as you go.

Filling Information Gaps
You have trouble interpreting the message left on your answering machine by a customer. You have the last name and the area code of the caller’s phone number. You enter the last name and the area code and get a listing of the possibilities for a follow-up call, eliminating those which are flagged as being registered on the DMA Do Not Call list.

Finding Associations
You want to choose a good location for a new clothing store. You enter the name of a locally eminent lawyer into Phone Search and find his business listing. Clicking the result you choose the “Search this Phone” menu item. All of the other attorneys at that firm are listed. Then you choose the “Search this Address” menu item. All of the businesses at this busy office complex are listed. You now have a list of people to survey to help determine whether this is a good business location.

Recommendations

Street Atlas USA 2004 Plus is one of the most feature-rich mapping applications now available, and it easily surpasses most all other competing programs. You will find a complex array of amazing features in this important program that belongs in the toolkits of all the above mentioned types of possible customers. In addition, all public libraries should seriously consider adding this program to their collection of resources. You will be impressed with all the things you can do with this program, that is very reasonably priced and offers such high value.

Price

$  99.95
$189.95 Street Atlas USA 2004 Plus WITH Earthmate GPS Receiver

Minimum System Configuration Requirements

P-II 233MHz or faster processor (300MHz recommended)
Windows 98, 2000, ME, XP, NT 4 (SP 4 or later)
64MB RAM (128MB recommended)
405MB free hard-disk space (580 MB recommended for voice)
Windows-compatible Super VGA card
CD-ROM drive
Sound card
Microphone and speakers (for voice capabilities)

For GPS Use:

DeLorme Earthmate, GpsTripmate, or any fully-compatible NMEA receiver from GARMIN, Magellan, Brunton, Rockwell/Conexant, Lowrance/Eagle, or Trimble

About DeLorme

DeLorme is a leading provider of mapping products and technical solutions for the consumer and professional markets. Located in Yarmouth, Maine, DeLorme headquarters is home to corporate offices, a state-of-the-art research and development facility, the DeLorme Map Store, and Eartha, the world’s largest rotating globe.

Since its incorporation in 1976, DeLorme has developed an unprecedented reputation as a leader in the mapping industry. From humble beginnings as a paper atlas publisher, the company quickly emerged as a pioneering technological innovator. DeLorme not only embraced emerging technologies, it developed them.

After over a quarter century, DeLorme’s paper Atlas and Gazetteer series is still without peer. Covering all 50 states, they provide a unique topographic perspective and a level of detail unmatched in similar publications.

DeLorme’s research into alternative media and advanced technologies in the 1980’s helped define digital mapping as we know it today. Street Atlas USA was the first software product to put street-level detail for the entire country on a single CD. Over a dozen versions later, Street Atlas USA is undisputedly regarded as the consumer mapping software title against which all others are judged.

Street Atlas USA was the solid foundation upon which increasingly advanced software titles were built. Topo USA, 3-D TopoQuads, and ultimately the XMap suite of products were all released to high acclaim.

DeLorme’s attention has increasingly turned toward the professional market. Building on its reputation for providing easy-to-use, affordable mapping solutions, it quickly found a loyal following with professionals who recognized the value in a quality product.

XMap provides a versatile and powerful mapping tool with which to use DeLorme’s map data offerings such as high-resolution USGS quads, 10-meter color satellite imagery, and up-to-date street-level vector data. The modular structure of XMap offers a level of flexibility not found in more expensive alternatives. This allows for quick and easy adaptation when the need dictates.

In 2003, DeLorme announced a new state-of-the-art digital aerial imagery platform called TopoBird. The TopoBird aerial imagery data collection platform delivers high-quality color imagery for considerably less money than film-based systems. Because the data is captured digitally, time-consuming film processing is no longer needed, which means delivery times are much faster.

DeLorme has also been a leading provider of GPS solutions at a very affordable price. In tandem with the developing GPS infrastructure, DeLorme first released Tripmate and later Earthmate as a perfect companion for its software. For the ultimate in mobility, XMap Handheld Street Atlas USA Edition is a powerful tool for any Palm OS or Pocket PC user.

Contact Information

Caleb Mason
Marketing Director
DeLorme
Two DeLorme Drive
P.O. Box 298
Yarmouth, Maine 04096
800-561-5105
FAX 207-846-7051
caleb.mason@delorme.com
www.delorme.com

You can also order from other retailers or online vendors.